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special feature
Frameworks: Climate Messaging Project


Please note that all files are in MP3 format.  Files in wave format are available upon request.

The "Climate Messaging Workshop" Presentation (62 MB)


Questions and comments generated from the presentation:

"What is 'rhetorical language'?" (1.7MB)

"How do you address inevitable scientific uncertainty?" (3.9MB)

"What is the best way to use numbers/statistics?" (2.0MB)

"How can we connect to a group as a scientist without appearing aloof?" (4.1MB)

"How can we respond to the way the Bush Administration frames their environmental policies?" (4.1MB)

"A comment on addressing climate change in light of the uncertainties that were surrounding the Apollo Project." (3.1MB)

"How can we address consumption?" (3.3MB)

"How do we modify approaches for different audiences, specifically urban or rural poor?" (3.1MB)

"A comment on the U.S. role as a 'responsible manager'."
(2.3MB)

"A comment about making a 'generational appeal'." (1.9MB)

"A comment on the imagery of a 'blanket'." (2.7MB)

"How can we address continuing doubts about the reality of global warming?" (7.8MB)

"How can we replace peoples existing 'frames' regarding confusion over the ozone hole, and greenhouse models?" (3.9MB)

"Is there an alternative term for 'global warming' that should be applied to climate change?" (3.6MB)






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Page Last Revised: 04/19/06