UCS Logo and Brand Guidelines

Table of Contents

The Union of Concerned Scientists is a member-supported, nonpartisan nonprofit.

Our official logo is a wordmark accompanied by a black square bracket to the left. There are three versions of the UCS wordmark, each available in English and Spanish. The horizontal wordmark without tagline is preferred. Our wordmark with tagline is best used at larger sizes, when the tagline text can be easily read.

The horizontal versions are preferred; however, a vertical version is available as an alternative.

The UCS wordmark with no tagline
The UCS wordmark with tagline
The UCS wordmark, vertical.

For other versions, including SVG files and versions with white text, please contact us.

In Spanish

The Union of Concerned Scientists is translated into Spanish as Unión de Científicos Conscientes. More Spanish content can be found on our Spanish language site.

UCS logo in Spanish
UCS logo in Spanish with tagline
UCS logo in Spanish, stacked

Logo guidelines and useage

The logo must always be black or white, set against a solid color or photograph. The negative space is transparent. In the case of photographs, care must be taken to ensure the logo is legible.

Please do not add a box around the logo or use JPG files of the logo. JPGs are not transparent and their white background will be visible.

The wordmark must be at least 1.25" wide in print or 125 pixels wide online.

Reuse requests

Do you have a question about reusing something UCS has produced? Please use this form.